Contest Entry: 2nd Healthcare Digital Marketing Awards 2021


Deadline Extension! October 25th, 2021

Call For Entries! Healthcare Digital Marketing Awards: Recognizing the best in Healthcare Advertising, Online Ads, Websites, Digital Content, Communications, & Media.

SKU: HDMA2021-Entry Category:


HDMA Call For Entries - 2nd Annual Healthcare Digital Marketing Awards
Call For Entries!

Healthcare Digital Marketing Awards: Recognizing the best in Healthcare Advertising, Websites, Digital Content, Communications, & Media.


1. All qualified entries must relate to the healthcare marketing and comply with the competition’s requirements. Entries must have been run or produced in 2020 or 2021.

2. There is no limit to the number of entries an institution or agency may submit.

3. SUBMITTING ONLINE ENTRIES: Please completely fill out the online registration form. Online entries may be paid through PayPal or request an invoice.

4. MAILING ENTRIES: If your entry can not be submitted with an online link, you can put files on a flash drive. Please fill out you online entry and print out the confirmation to match with your flash drive. You will complete registration and payment online before shipping flash drive. PACKAGE: Please place all your entries and payment in one shipping package. Address Entry Package To:
Healthcare Digital Marketing Awards, 4651 Woodstock Rd, Suite 208, PMB 210, Roswell, GA 30075.

5. Deadline Dates/Fees: $40 Early Bird Rate must be submitted by September 1, 2021. $50 Regular Rate must be submitted before September 24, 2021. $60 Late Entry must be submitted by October 15, 2021.

6. Entries cannot be returned and become the property of Healthcare Digital Marketing Awards.



Each entry submitted in the Healthcare Digital Marketing Awards will be evaluated against other entries in the same group and category by a national panel of marketing, advertising, and healthcare professionals. Judging is based on overall creativity, marketing execution, message impact, technology application and innovative content.


Gold, Silver, Bronze and Merit awards will be given. Duplicate awards may be ordered for a fee following receipt of award. Copies of the certificates will be sent to BOTH the winning institution and the advertising agency.


Winners in the Healthcare Digital Marketing Awards will be posted on our website on December 14, 2021. For Questions Call 770-457-6106.

HDMAwards Categories

Entries for categories do not require physical submission. Judging entries will be done online, using the digital content provided via URL, PDF, or by JPEG screenshots during the online entry process.

  • 01 Institutional Website
  • 02 Institutional Website-Update/Refresh
  • 03 Patient Website or Microsite
Any materials created in relation to Covid-19 response.
  • 04 Covid Response
  • 05 Vaccine Marketing
  • 06 Covid Marketing Campaign
(Facebook, Twitter, Linkedin, Pinterest, Google+, etc.)
  • 07 Social Media Content – Single: Single creative execution of brand advertising, marketing or promotion that appeared in social media. May have appeared on one or multiple platforms, but only one entry is required.
  • 08 Social Media Content – Campaign: May have appeared on one or multiple platforms. Creativity of brand advertising, marketing promotion across social media.
  • 09 Social Media Hub
  • 10 Podcast
  • 11 Mobile Media Content: Interactive mobile apps for tablets, smartphones and wearable devices.
  • 12 Rich Media
Apps must advertise the institution or service offered by the institution. Apps and Virtual Reality entries will be judged using a digital (video) summary of 3 minutes or less, which must be digitally uploaded by the entrant (not via URL). This summary should describe and demonstrate the design and functionality of the entry as well as the most important user benefits and attributes of the entry. Judges will not be given access to the app itself or headsets for virtual judging.
  • 13 Mobile App: Interactive mobile apps for tablets, smartphones and wearable devices.
  • 14 Website Based App: Interactive apps for desktop and laptop-based web browsers.
  • 15 Virtual Reality: The computer-generated simulation of a three-dimension image or environment that can be interacted with in a seemingly real or physical way by a person using special electronic equipment.
  • 16 Public Relations Event
  • 17 Annual or Community Report
  • 18 Development Website
Single or multiple (campaign) emails.
  • 19 Web Banner Ad or Website Takeover
  • 20 Email: Single or multiple (campaign) emails or email blasts.
  • 21 Online Pop Up Display Ad
Eligible blog content must support a brand or advertisement to promote institution or service
  • 22 Blogs
  • 23 Digital Publication–Single: Online publication in support of a brand, such as annual reports, magazines, newsletters or books.
  • 24 Digital Publication–Campaign: More than one piece must be submitted of work that qualifies.BRANDED CONTENT & ENTERTAINMENT
  • 25 Branded Content & Entertainment for Online/Interactive: Original content that may or may not directly promote the brand or institution, but is created on behalf of the brand.


  • 26 Advertising Industry Self-Promotion Online/Interactive: Single Advertising Industry Self-Promotion entries.


  • 27 QR Code Content
  • 28 Employee or Staff Recruitment
  • 29 Social Equality: Any materials created for social equality and diversity.
  • 30 Microsite: Web page or series of pages that are a part of a larger website intended to feature specialized information.
  • 31 Institutional Directory
  • 32 Electronic Advertising
  • 33 Streaming/On Demand Content
  • 34 Special Video – Over 2 minutes
  • 35 Special Video – Under 2 minutes
  • 36 Digital Video Ad


  • 37 Online Display Ad
  • 38 Miscellaneous Interactive Media
  • 39 Total Digital Marketing Program: Interactive media involving two or more electronic channels. Multi-Media Campaigns must use at least two mediums.